5kits zhao

big ideas.


Our blog is a library of resources and ideas found by us or shared with us by our friends and client network. It’s a collection of articles, radio stories, infographics and videos that relate to our work and broaden our thinking: our favorite content from the internet and beyond. Original commentary gives insight into our process and poses questions about the world inside and outside of the studio.


Archive for November, 2009

By Maira Kalman, The New York Times, November 26, 2009 Here’s a yarn we love in the Thanksgiving spirit. We know the Holiday has passed for this year, but the sentiment certainly lives on throughout the year. Enjoy!

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By Edward Wong and Keith Bradsher, The New York Times, November 26, 2009 The Chinese propose, by 2020, to reduce so-called carbon intensity — or the amount of carbon dioxide emitted per unit of economic output — by 40 to 45 percent compared with 2005 levels. By that measure, emissions would still increase, though the […]

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Check out these highlights from Paul Hawken’s speech at the Sustainable Industries Economic Forum in Seattle. Stay tuned for our posting of  his speech from last week’s Sustainable Industries conference!

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By Alex Steffen, GOOD, November 17, 2009 To be young and aware is to know you’re being lied to; to know that a bright green future is possible; to know that we can reimagine the world, rebuild our cities, redesign our lives, retool our factories, distribute innovation and creativity and all live in a world […]

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By Mary Breuer and Marianna Leuschel, Urban Land, September 2009 There is a lot of data available about the downturn, and some predictions about the future. But little has been written about how people are experiencing it as leaders in their organizations. So we talked to 27 executives from various aspects of the ULI community […]

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By Tom Zeller Jr., The New York Times: Green Inc., November 17th, 2009 The Internet giant has also been rolling out its Power Meter, a software interface that pulls data from “smart,” in-home electricity meters, sends it to the Internet, and repackages it in easy-to-digest charts and graphs attached to the customer’s Google account. We […]

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By Jared Blumenfeld,  Director of the San Francisco Department of the Environment San Francisco Chronicle, October 25, 2009 Rather than signing on to agreements that do not ever seem to translate into action, Copenhagen conferees should instead ensure that hard fought-over targets are implemented. …Better to take climate change personally. Economist Sir Nicholas Stern calculated […]

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GOOD, October 7, 2009 …In January of 2008, IBM, Nokia, Sony, and Pitney Bowes teamed up with the World Business Council for Sustainable Development to create the Eco-Patent Commons, an organized effort to make freely available patents that “reduce waste, pollution, global warming, and energy demands.” The Commons allows global businesses to share environmental innovations, […]

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