5kits zhao

big ideas.


Our blog is a library of resources and ideas found by us or shared with us by our friends and client network. It’s a collection of articles, radio stories, infographics and videos that relate to our work and broaden our thinking: our favorite content from the internet and beyond. Original commentary gives insight into our process and poses questions about the world inside and outside of the studio.


Behavioral Change

All Californian’s know that water is an issue for our state. The question is what to do about it, how fast, and who’s responsible for taking action. As with all complex questions (as conservation issues always are) the answers are also complex, encompassing both-and scenarios instead of either-ors. It’s easy to get caught up in […]

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Time-lapse view of installtion of Truth is Beauty at Burning Man in 2013. Bay Area-based artist Marco Cochrane creates sculptures with the intention of releasing the often-oppressed power of femininity. Specifically, Cochran’s sculpture Truth is Beauty, a 55-foot mesh and LED structure, represents a world without violence against women. The liberated pose of the female figure is meant to evoke […]

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Nearly 60 years after the Interstate Highway act changed the way America traveled, planned and built the cities, towns, suburbs and exurbs where we live, our nation is now seeing another great shift. The car is still dominates our roadways, but more people (especially on the coasts) are moving to urban areas and compact neighborhoods […]

It’s not funny. Really. But perhaps the fact that Medium’s Matter has published this list of 33 things to do before “climate change ruins everything” (plus entertaining graphics) is evidence that it has been fully adopted into the popular imagination. The days of  denial are over. As wildfires rage in the Western United States and […]

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The latest issue of L Studio favorite GOOD magazine focuses on human potential. And they’re not the only ones. Last week, we arrived at the 50th Anniversary of Lyndon B. Johnson’s declaration of the War on Poverty. This segment of his 1964 State of the Union Address is essentially a call to make government act […]

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The Zero Waste craze is catching! The latest issue of San Francisco magazine has published Bea Johnson’s five “R’s” of reducing personal garbage output that refresh the old “recycle, reduce, reuse” mantra. Johnson is a Mill Valley resident who wrote a book about how her family  strives for a low waste lifestyle, using mason jars […]

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I was really tickled to hear this conversation between Edward Tufte (the guru of infographics) and Flora Lichtman on NPR’s Science Friday. It’s always a treat to have my divergent interests validated by mass-media productions. Tufte’s musings are about “seeing well”, or forgetting what we assume we know in order to observe what’s actually there. […]

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L Studio is proud to be working on an App for one of America’s most iconic national parks. This project has put us on the lookout for other apps about national treasures and events. Monday’s Marketplace discussion about the history of new technologies at presidential inaugurations was really fascinating. It turns out these events have […]

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Guess what? Fossil fuels have no value if burning them ruins the world. It’s time to for individuals and institutions to divest. Learn more and get involved at from 350.org’s Do The Math campaign

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Add it to your daily vocabulary, hash-tag it, say it loud and get it stuck in everyone’s heads: “systematic causation”. We need to start talking clearly if we’re going to fix this. “Global warming systemically caused the huge and ferocious Hurricane Sandy. And consequently, it systemically caused all the loss of life, material damage, and […]

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